Management Team


David Splivalo

President and Chief Strategy Officer


In his role as president and chief strategy officer of Freestyle PR, David is responsible for ensuring the agency's success on three fronts: industry reputation and market position, domestic and global growth, and service offerings. He is also a principal-in-charge of several of the agency's accounts including Pittsurgh-based Vivisimo, the leader in Information Optimization, and Baton Rouge-based Cellcontrol, the global authority and manufacturer of technology solutions that prevent distracted driving accidents.

In addition to managing Freestyle, Splivalo also contributes to the tactical programs of several of the agencies accounts. His highest accolade on the media relations front is securing over 40 (and counting) NBC TODAY Show segments since 2007 for his client Jim Stickley of TraceSecurity, an industry feet never accomplished before in the public relations arena for a non-entertainment company. The first segment on TraceSecurity (which lasted almost six minutes) to appear on the TODAY Show was January 2, 2007, the most watched broadcast of the year. Through David's continued efforts, Stickley has been featured in most U.S. media outlets including standalone coverage in TIME magazine, Los Angeles Times, Fortune, etc. In addition to his contacts at the TODAY Show, David also maintains long-term relationships with prominent members of the national media and news organizations on the East and West Coast.

David also has considerable government experience, first working as an administrative intern at the age of 16 for a local Congressman. Following stints working for a plethora of other state and federal representatives, Splivalo blended that experience with his PR credentials, creating a unique government relations program for his clients. His direct efforts have helped improve federal legislation and even produced a pending sale between one of his clients and the U.S. military. In addition to David's political and government work, he has lived and worked at several other public relations firms in Silicon Valley and Washington D.C.

In his spare time, David restores cars, travels, plays his guitar, and works on his historic home. David earned a Bachelor of Arts degree in communications from Fresno State and is an active member of the Public Relations Society of America.

 

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